by admin | Mar 17, 2021 | Uncategorized
Machine learning revolutionised the process of making predictions in business. Using vast stores of data to learn about customers. In the history of predictions: guesswork gave way to statistics, which in turn has given way to behavioural predictions. The next stage...
by admin | Feb 3, 2021 | Uncategorized
The predictive quality of behavioural predictions is something to understand and utilise in order to further understand human behaviour. Behavioural predictions is centred on the study of humans, and how they go about their day-to-day lives. Humans are ever evolving...
by admin | Nov 9, 2020 | Uncategorized
Our latest project is close to fruition, so the time has come to illuminate a few key factors. With the rise of research into new methods of communication, we have been working tirelessly to create an effective tool with which companies can engage their clients. We...
by admin | Aug 9, 2020 | Uncategorized
In contemplation of prediction, there comes to mind one of a few fundamental images. A piece of toast, lying flat on its buttered face in the dirt, every time it flees from the clutches of your hungry hands. A mystical woman, drowning in shawls and muttering about the...
by admin | Aug 9, 2020 | Uncategorized
Prediction is a key element of the work of Computational Social Science. Why? In a company environment, implementing actions based on accurate predictions creates opportunities for generating and maintaining competitive advantage. It can become a key driver to propel...
